CEO & Founder, IBPSA

Tuesday, September 29, 2020


Carmen Rustenbeck is Executive Director & Founder of the International Boarding & Pet Services Association (IBPSA), a non-profit professional business association for the pet care services industry. She has been involved in non-profit work for over 20 years and active in the pet care industry since 2004. Carmen founded IBPSA in 2010 and has dedicated herself to building a member-centered organization that promotes business education, best practices, and profit-maximizing strategies for the safety and security of pet clients and staff, and for the financial future of association members. Carmen has been named a Pet Age Woman of Influence and is a Silver Stevie® Award winner for Female Executive of the Year – Government or Non-Profit (10 or Less Employees). She also serves on the Leadership Council for the National Small Business Association (NSBA), the nation’s oldest small-business advocacy organization. Under Carmen’s guidance, IBPSA launched its association magazine, Pet Care Pro Quarterly, and its annual Pet Care Services Educational Conference & Trade Show, attracting hundreds of pet care professionals from around the world. Carmen is active in her community through her support of the Companion Animal Program at New Mexico State University where she regularly speaks to students, hoping to help guide and assist future pet care providers and, in her spare time, she can be found walking dogs at the local animal shelter or working as a mentor to small business owners in the pet care services industry.