A Dog’s Dream and A Dog’s Dream Dreamer’s Foundation, Founder

“Want to be #1? Be Unique!”
Thursday, October 1, 2020

In this fast-paced world, many businesses get lost in the background of people’s lives. Small businesses have to work extremely hard to make sure they stay in front of their potential clients. One of the best ways to stay relevant is to be unique in what they do! Many pet businesses provided the same style services, but simple changes can set them apart by highlighting simple things.

Key takeaways from this session:

  • Identify opportunities within the businesses to stand out and be unique
  • Develop a plan to use unique differences as part of a marketing strategy to garner new business
  • Explore new and different ways that businesses can set themselves apart


Dan Spangler is an award-winning serial entrepreneur. Dan joined the Marine Corps in 1998. In 2003, Spangler was injured in Iraq while jumping out of a truck during a fire fight, and in 2004 he was medically retired. After retiring, Dan became a certified dog trainer. In 2010, he started A Dog’s Dream Dog, a full-service dog facility. Thereafter, he founded the A Dog’s Dream Dreamer’s Foundation. He continues to love the pet care industry.